This article explains how to start a YouTube channel from scratch and different tips that’ll help you attract new viewers.
There’s no denying that video marketing has experienced significant growth in recent years, becoming increasingly popular and accessible for brands. Platforms like TikTok, Facebook, and Instagram are good, but making a YouTube channel might be the best. That’s because many people spend a billion hours daily watching videos on YouTube.
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Steps to Start a YouTube Channel From Scratch
If you want to become a YouTube star, the first step is creating a YouTube channel. Here’s how to start a YouTube channel from scratch:
- Many people already have a Gmail account. However, if you don’t have one yet, you’ll have to make one, and the process is easy.
- Now, go to YouTube and log in using your Google account credentials.
- To start a channel, click on your profile icon in the top right corner, and then select “create a channel”.
- Now, you’ll have to make a choice between a personal or a brand account. Go for a brand account because it allows you to set up an account with a customized name and share its credentials with your team.
- Now enter you channel name and enter on “create” button.
- That’s all you need to do; your channel will be created automatically. Afterward, you can customize it by adding a profile picture, banner image and description.
Things to consider before start a YouTube channel from scratch
Time Commitment
Creating a successful YouTube channel requires a significant time commitment. You must invest your time to producing high-quality videos that capture the viewer’s interest.
It’s beneficial to create a well-structured plan and make videos in advance before publishing. This way you can maintain a consistent posting schedule.
Budget
You’ll need a proper computer for video editing to make your content appealing to the public, which often involves expensive editing software’s.
Set your goals
When you start a YouTube channel, the most important thing you need to consider is what you want to do with it means what’s your goal. If you want to promote your brand and get more people to know about it, then your strategy should focus on that. But your strategy should be different if you want to make money by running a YouTube channel and creating videos. Becoming a YouTube millionaire quickly is not common, so setting realistic goals is important.
Tips To Start a YouTube Channel From Scratch
Here are some useful tips to consider when you start a YouTube channel from scratch:
Find Untapped Keywords
When you upload a YouTube video, conducting thorough keyword research is very important. Selecting the right keyword can greatly impact your video’s performance.
Search Engine Optimization is an extremely important feature that helps in the ranking of content on various platforms like Youtube and Google. Therefore, marketers, wishing to promote their Youtube videos but not familiar with SEO often face challenges.
Use thumbnails that stand out
Your video’s thumbnail is the first thing viewers see, creating their initial impression. It carries a lasting impact on how people remember your video.
Therefore, you need to make a creative and captivating thumbnail to grab the audience’s attention and leave a memorable impression.
Interact with your audience
Social media is all about building connections and engaging with people. It’s all about how much you care. When your audience knows your sincerity for them, they are inclined to care about you in return.
Its essential to interact with your audience and pay attention to their comments in the video’s comment section to grow your YouTube channel effectively.
Optimize the YouTube video
Proper optimization can enhance the discoverability of your channel and videos for viewers. The things you need to consider, include:
- Optimize video tags
- Write titles that maximize CTR
- Optimize keyword in your video title
- Write SEO-friendly video description
Create Playlist
Creating a video playlist on YouTube is the most effective way to keep your viewers engaged on your channel. It’s not just about making playlist, it’s also about organizing your related content in an orderly list that auto-plays. When one video finishes, the next one starts automatically. This minimizes the chances that the viewer will move to another channel.
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